Ultimate Guide to Best Online Betting Sites

Starting an online sports betting adventure isn’t an easy task at all. Many players just jump into betting waters without even checking the basic rules, which can be pretty dangerous. Many untrusted sports betting sites operate without a proper license or offer their customers unfair terms and conditions. On the contrary, the best online betting sites are all trusted, secured, and regularly tested by independent companies.

As the need to create a list of the best betting sites became apparent, we undertook the difficult task. It is necessary to test each betting brand, in the same way, to remain objective so that you get the best possible information about a certain sportsbook. Our lists show quality betting sites in different categories. We have the ultimate list of the best betting sites but also lists of the best mobile sites, crypto betting sites, and non GamStop sportsbooks. In addition, we have made lists for many individual countries. So our readers can learn which are the best UK betting sites or which are the premium crypto sportsbooks.

Hence, if you are looking for the sportsbook of your dreams, we are sure that you will find it at bet-experts.com. Continue reading this guide, and find out which are the best online betting sites in 2023!

Top 10 Online Betting Sites:


  • Phenomenal welcome bonus for new customers
  • Huge variety of betting options
  • Deposits via Bitcoin and other cryptocurrencies
  • Solid live betting platform
  • All-in-one site
100% up to $1,000 in Free Bets
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Editors’ Choice: Best Betting Sites 2023

Comparing the best betting sites is not easy. Every company on the market has its advantages. It is up to us to present each sportsbook objectively. And it’s up to you to choose the one that suits your needs. Only in this way can you select a betting site that will fit you perfectly.

Whether it’s the ease of navigation or available deposit methods, you must research slowly and thoroughly. Even the best betting sites have their flaws. Because the truth is that there is no perfect sportsbook that offers players absolutely everything. Here are some of our favorite betting sites:

💥Bet365 – Best Overall Sports Betting Experience💥
🎁22bet – Best Bonuses and Promotions🎁
🏆20bet – Best for New Bettors🏆
🎰Ivibet – Best New Betting Site🎰
BetUS – Best for International sports fans
Best Betting Sites

Compare Betting Sites

On Bet-Experts.com, there are over 100+ objective reviews of different betting sites. Here are the sportsbooks our experts consider to be market leaders.

Bet365: Best Overall Sports Betting Experience

Bet365 Bet Experts
Bet365 Sportsbook

Bet365 is undoubtedly one of the best sportsbooks in the world overall. Without a doubt, they have the most extensive number of registered active players. This is not surprising, considering the quality of the offer that players receive. From the Bet365 Bet Builder option through many quality live streams.

If you decide to register in this sportsbook, you will receive a quality welcome bonus, which is reflected in free bets. Join today, and grab this fantastic Bet365 welcome offer.


Bet365 Mobile App

Bet £10 Get £30 in Free Bets
Bet £10 & Get £30 in Free Bets for new customers at bet365. Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of bets to value of qualifying deposit. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply.

22bet: Best Bonuses and Promotions

22bet Sportsbook

When we make a betting sites comparison, we compare most betting sites with 22bet sportsbook. This bookmaker has fast growth thanks to the quality of its services. It also offers its users an online casino that is of high quality. However, what 22bet is best known for is a fantastic mobile application that leaves no one indifferent.

Every new user who opens an account and makes the first deposit is entitled to an excellent welcome bonus in the maximum amount of €122. Join now, and enjoy a variety of quality betting features!



100% up to 122€ Welcome Bonus

20bet: Best for New Bettors

20bet Sportsbook

Perhaps the best betting site for those starting in sports betting, with a platform designed specifically for ease of use. 20bet has gained a reputation as a safe sportsbook that takes care of its players. Whether you prefer sports betting or an online casino, this brand has it all.

Every new player who opens an account gets a matched bonus of 100% up to €100. Register today, and start exploring the magical world of sports betting.



100% up to 100€ Welcome Bonus

Ivibet: Best New Betting Site

Ivibet Sportsbook

Ivibet officially entered the gambling sky in 2022, but from the start, they showed a lot of quality features. Their site is sleek, easy to use, and the selection of sports and betting markets is impressive. Without a doubt, Ivibet is one of the best new sportsbooks that appeared this year.

Of course, if you register, you will receive an excellent welcome bonus. Ivibet gives every user a 100% up to €150 matched bonus. Join today, and enjoy a wide selection of betting options!



100% up to €150 Welcome Bonus

BC.Game: Best for International Sports Fans

BetUS Sportsbook

BC.Game is certainly a veteran among betting sites. A special advantage of this brand is the fact that they accept players from many countries. If you are looking for a sportsbook that has everything, then BC.Game is the right choice for you. An excellent selection of bonuses and promotions, as well as many deposit methods, are just some of the advantages of this brand.

Of course, every new user gets a fantastic bonus package with which they can start their betting adventure.



180% up to $3,300 Welcome Bonus

Best Online Sportsbooks

Every bettor mostly has the same doubts. Which sportsbook should you choose, and which bonuses should you take? In addition to these basic questions, there are many other questions that must be answered. The Bet Experts portal tries to answer all these questions in one place.

As online betting is regulated by legislation in most countries, we pay special attention to the geolocation of our readers. By checking your place of residence, we offer you the best betting sites for your region. This also applies to the best bonuses and promotions. Doing this, we save you time by pointing to online sportsbooks that accept players from your country. In addition to premium betting sites, we have a list of the best online casinos on our portal. Play the most popular casino games for free or in real money mode.

What separates the best sportsbooks from the mediocre ones is certainly the attitude toward the players. Our mission is to offer you only those brands that will treat you in the best possible way. The legality of betting sites goes without saying, as we never recommend shady and untested sportsbooks.

Best Betting Sites in Europe

Best Betting Sites

Fortunately for a large number of bettors from Europe, there are a large number of quality online betting sites on this continent. Although each country has its own regulations and licenses, there are several licenses that are generally accepted. These are UKGC, MGA and Curacao. Almost all players from Europe can play in sportsbooks that have one of these licenses.

We personally prefer Curacao licensed brands the most. Although we have to admit that betting sites that have a UKGC license are also excellent, even though they are limited only to players from Great Britain. The UKGC licensed brands cooperate with the GamStop company, which deals with the protection of players from gambling addiction. Other betting sites do not have this cooperation, although we believe that it will happen in the future.

When choosing your favorite sportsbook, take into account bonuses and promotions. The best brands reward their new users mostly with excellent matched bonuses. Also, regular users receive periodical gifts in the form of promotions.

Best Bitcoin Betting Sites

We have already mentioned that there are quality betting sites that accept deposits through cryptocurrencies. We believe that this is the future of the online sports betting industry. Deposits and playing via Bitcoin will definitely take over the primacy at some point.

This type of playing is efficient, cheap, and most importantly, anonymous. The entire blockchain is decentralized and gives users great opportunities. At the moment, only Curacao licensed sportsbooks accept this form of payment. We have no idea when and in what direction things will develop.

However, we can say that there are already a certain number of high-quality betting sites with this license. These are primarily 22bet and 20bet, although Rabona and Ivibet are not far behind. You can find reviews of these crypto betting sites on our website.

How do We Rate Best Sportsbooks?

In order to be able to bring you closer to the qualities of a betting company in the best possible way, we test specific brands for months in different segments. By doing that, we get first-hand experience, so we can use it to make our reviews. In addition to time, testing also requires knowledge and experience. First of all, it is extremely important to us what players are looking for, which is why we test online bookmakers. Each segment is actually one of the things players look at when choosing their new online betting site.

Sports betting should not be stressful. Therefore, every online betting site that we recommend to our users offers a pleasant and safe environment. As there is no universally best sportsbook, we have come up with a rating system, so at the end of each review, you can see the final rating and make your judgment based on it.

Now we will share with you our secret formula by which we evaluate each online betting site!

Usability of Betting Site

The premium betting operators will offer you modern and fully functional betting sites. Those sites need to be responsive and easy to navigate. Also, it should work across all devices, that is, to be available to both the desktop and users who use mobile devices.

We prefer betting brands that have their mobile apps available to players of all operating systems (Android, iOS, Windows). If you want to know more on this subject, check out our list of best betting apps.

Registration and Verification

It may seem like an unimportant category, but the simplicity of registration, and especially account verification, is an extremely important segment of every sportsbook. Nowadays, most betting sites try to offer a very simple registration form. On the other hand, verification cannot and should not be taken for granted.

Also, we take geolocation into account, so in each review, we indicate which countries are allowed for registration in a certain sportsbook. In this way, we save you time and provide you with essential information.


  • Excellent 22bet Live Stream Service
  • Low margins and excellent odds
  • Incredible number of payment methods
  • A large number of sports available
  • Amazing 22bet mobile apps
  • All-in-one site
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  • Unique and recognizable design
  • Excellent live betting platform
  • Interesting bonuses and innovative promotions
  • Live Stream feature
  • Bet Builder feature
  • Good array of deposit and withdrawal methods
  • All-in-one website
Bet £10 Get £30 in Free Bets
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Bet £10 & Get £30 in Free Bets for new customers at bet365. Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of bets to value of qualifying deposit. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply.


  • The sportsbook accepts players from many countries
  • The site has been translated into numerous languages
  • Unique promotions and VIP club
100% up to 100€ Welcome Bonus
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  • Good coverage of sports and markets
  • A solid welcome bonus
  • Various promotions
  • High security and players' safety
100% up to £25 Welcome Bonus
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Welcome Bonuses, Promotions, and VIP Schemes

We do not doubt that you prefer to register at the sportsbook, which will give you a nice Welcome Bonus upon registration. The segment of bonuses and promotions has become one of the most important segments for all operators.

Best online betting sites will offer you a wide array of opportunities when it comes to bonuses and promotions. Upon registration and first deposit, you should get a lucrative welcome bonus, but that is not all. Most respected online operators give their loyal players regular promotions in the form of reload, cashback, and sometimes even no deposit bonuses.

Furthermore, if you play regularly and make regular deposits, you should expect to be invited into a VIP section. Almost every top-tier online casino has a specific VIP scheme, where players get better promotions, offers, and personalized gifts.

Quality of Betting Markets & Margins

The whole point of sports betting is to play the bets you like. That is why we try to recommend only those sportsbooks that offer their players wide options in this segment. The number of sports is important, but the quality of betting markets is even more important. Every betting site on our site offers its users great possibilities when it comes to sports betting. The very possibility of choice is something that separates online sportsbooks from local betting shops.

Hand in hand with betting markets go the margins in betting sites. Quality brands offer their players competitive margins and thus enable them to make a profit from betting. Never play on betting sites that have high margins.

Live Betting Options

There are a large number of players who simply love to bet live. There is simply nothing that can replace that rush of adrenaline when you win money betting on live events. It is for this reason that almost all the best sportsbooks offer their users quality platforms for live betting. Leaders on the market are Bet365 and 22bet betting sites.

In addition to live betting services, a number of companies also have live streams of matches as part of their services, which is an additional plus. Just imagine watching a Champions League match live for free and having the option of placing bets on that same match. Each of our reviews has a separate segment that deals exclusively with live betting and live stream service options. In this way, we inform you about additional options that you can get from a certain sportsbook.

Mobile Betting

Today, more and more users prefer to use mobile devices for sports betting. This is precisely why betting sites decided to create mobile apps that provide users with a fantastic gaming experience via mobile devices.

In our reviews, you can read what mobile betting options are available to you in a certain bookmaker and how you can safely and efficiently install the necessary software. And if you are interested in the quality of the 22bet mobile application or whether Rabona has an app for iOS operating systems, you can find that information in our reviews.


  • A large number of sports and betting markets offered
  • Competitive odds and low margins
  • Cryptocurrencies are accepted
  • Customer support is available 24/7
  • Payout on football more than 96%
  • Easy and logical navigation
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  • Easy navigation with a lot of features
  • Solid Ivibet welcome bonus
  • Excellent selection of betting markets
  • All in one site
100% up to €150 Welcome Bonus
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  • A great number of football markets, including Asian Handicaps
  • Full & partial cash out options
  • Low margins in popular leagues
  • All-in-one site
  • Customer support is available 24/7
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Best Online Betting Sites Payment Options

Payment options (deposits and withdrawals) are vital variables to consider when choosing your next favorite online sportsbook. Nowadays, the most popular payment methods in sports betting sites are credit/debit cards, electronic wallets (Skrill, Neteller, PayPal, EcoPayz), and bank transfers.

Also, in recent years, a significant number of betting brands started to accept cryptocurrencies as payment methods. We suggest you always check payment options and ask customer service whether the specific method is available for players from your geo-location.

In addition, it is wise to check withdrawal limits, the expected time for a withdrawal, and security protocols regarding your requests.

Betting Licenses and Reputation

The best online betting sites are all licensed by regulatory bodies. In the online betting industry, legislation is not uniform, which means each country has its own online betting laws. As a result, there are numerous licenses by which sportsbooks get permission to offer sports betting services to players from different territories.

The most respected licensing bodies in the industry are The United Kingdom Gambling Commission, Malta Gaming Authority, and Curacao Gaming Authority. Of course, almost every country has its own regulatory body, but if your preferred online sportsbook has one of those three licenses, it means that you will play at a legal and licensed sports betting site.

For that reason, we never review sportsbook that has no betting license, as we feel that playing on those websites isn’t safe for our readers.

What are the Best Betting Sites in 2023?

In the end, we suggest you read all our objective reviews and opinions about the best betting sites. That way, you will be able to fully understand the advantages and disadvantages of every single operator and make your own decision as to which betting shop is best for you. If you want to recommend a sportsbook or have an experience that you would like to share with us, feel free to write to us.


  • What betting sites don't use GamStop?

    If you are not familiar GamStop is a company that provides help to players with gambling addiction. Every UKGC licensed betting site in the world must have a cooperation with this company. So, if you are playing on one of those betting sites, you will need to obey the rules of the GamStop.

  • How to find quality horse racing betting sites?

    Horse racing betting is very popular in the UK and the USA, and many players search for the best horse racing betting sites. On the Bet Experts portal, you will find a vast selection of the world’s best betting sites that offer horse racing.

  • Which are the best 10 betting sites for mobile gaming?

    Nowadays, many players prefer to bet using their mobile devices. The best sportsbooks allowed their players that feature by offering them quality mobile apps. Those apps are available for Android, and iOS operating systems, and players can enjoy the complete betting experience using them.

  • How you rate best online betting sites?

    Every betting site we review goes through a strict verification process by our experts. This is because we always try to give you objective and complete information when it comes to a betting site. It’s up to you to decide which brand suits your needs.

  • Where to find PayPal deposit betting sites?

    PayPal is one of the most popular deposit methods worldwide, as they are secure, reputable, and fast. Not many betting sites offer this deposit method, as PayPal has strict rules about gambling companies. Still, on Bet Experts portal you can find the complete list of best PayPal betting sites.